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Foundations of Business

Table of contents

Problem statement & solution of the problem

Benefits of going online

Need Analysis based on lifestyles and buying patterns

Barriers & solution

Technology & Innovation

About the industry & profitability

Competitors

Target audience & the right customer

How the products are differentiated from others

References

Problem Statement

In the time of globalization, the world has become a global village so big brands are operating in multiple nations. Although globalization has been advantageous for businesses on the contrary it has imposed some challenges on them as well. One of the biggest challenges is "to think out of the box" which suggests that businesses should have something unrepeated and distinctive. Now being distinctive could be anything whether it is the marketing tactics or the....