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Management - Skoda Auto

Table Of Contents
Introduction 2

Company Overview 2

SWOT Analysis 3

Addressing Ethical Values against AMA Values 4

BCG Matrix 4

Stars 5

Question Mark 5

Cash Cows 5

Dogs 6

Customer value creation and co-creation model 6

Revenue Stats of Skoda 7

Conclusion 8

References 9

Introduction
The project focuses on the Management of an organization, Skoda Auto, thus enlightening the basic concepts of management. The success for any business or non-business organization lies basically on the management of the organization. Management primarily signifies the completion of any task by the utilization of the resources allocated and available, simply put in its base form; management clearly signifies the act of getting things done through the help of manpower. The organization in consideration for the proje....